Leadership Speaker & Author
Upgrade Your Thinking.
Get What You Want.
After 34 years at Marriott International, Sherry McCool helps leaders recode their relationship with feedback — and transform how they communicate, lead, and succeed.
The Method
One Simple Framework.
Everything Changes.
Step 01
Receive
Take in feedback without defensiveness. Listen to understand — not to defend. Notice your reaction without acting on it.
R
Step 02
Reflect
Pause before reacting. Ask yourself what's true, what's useful, and what matters most. This is where the real power lives.
R
Step 03
Respond
Choose your response with clarity and intention — not emotion. This is where growth happens and success begins.
R
Meet Sherry McCool
Sherry McCool spent over three decades building teams, developing leaders, and driving results inside one of the most respected organizations in the world.
Her career with Marriott International included roles as General Manager, Regional Director, and Vice President of Human Resources for North America Lodging Operations. She was known for her ability to build strong teams, create alignment, and deliver results.
But like many people, her journey with feedback wasn't always easy. Through both professional experience and personal challenges, Sherry began to see feedback differently. Not as something to fear — but as something to understand and use.
The Feedback Code was born from that realization. Today, her mission is simple: to help people recode their relationship with feedback so they can live, lead, and succeed with greater clarity, confidence, and purpose.
"Sherry understands something most people never learn — that feedback is one of your greatest tools for success. The Feedback Code is a practical, proven system that will help you grow faster, lead better, and create the life you truly want."
★ Coming Soon
The Feedback Code
Receive · Reflect · Respond
Upgrade your thinking to get what you want. A practical, proven framework that transforms how you handle feedback — at work, in relationships, and in life.
Receive
Without defensiveness
Reflect
With honesty
Respond
With intention
Free Download
The Starter Guide
- A clear overview of the Triple-R framework
- How to introduce feedback as a leadership tool
- Facilitation tips for team workshops
- Discussion questions and reflection prompts
- Next steps for deeper implementation
By Sherry McCool · McCool Consulting, LLC
Free Resource
Ready to Teach the Method?
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What Audiences Walk Away With
Real Tools. Real Change.
✓
A clear framework for handling feedback in any situation — at work, at home, anywhere it arrives.
✓
Practical tools they can use immediately — not someday, not after more training.
✓
Greater confidence in communication and the courage to have hard conversations.
✓
Stronger leadership awareness and self-reflection skills that compound over time.
✓
A new perspective on growth, success, and what becomes possible when you stop avoiding feedback.
✓
A shared language for their team — so feedback becomes a culture, not just a conversation.
Let's Work Together
Ready to Transform
Your Organization?
Bring Sherry to your next event, conference, or leadership retreat and give your team a framework they'll actually use.
